quinta-feira, 29 de maio de 2025

Leadership and oratory in Shakespeare


             Discover how Shakespeare’s works, particularly The Tragedy of Julius Caesar, offer timeless lessons on leadership, oratory, and strategic planning.

On Shakespeare’s stage, kings fall, heroes rise, and words shape destinies. What can the greatest playwright in history teach us about leadership and oratory? Dive into the lessons of The Tragedy of Julius Caesar and be inspired to lead with purpose and impact!


Leading is an art, and few works explore this art with as much depth as William Shakespeare’s plays. In The Tragedy of Julius Caesar, the English Bard presents a stage where ambition, power, and oratory collide, revealing universal truths about what it means to be a leader. Published in the fifth volume of the collection Leadership and Oratory in Shakespeare by Antônio Carlos dos Santos, this book delves into the complexities of leadership, using the play as a lens to explore leadership styles, ethical conflicts, and the power of words. This article explores how Shakespeare’s lessons, combined with modern planning and theater methodologies created by Santos, can inspire leaders, workers, and the general public to transform their lives and organizations. Prepare for a journey that blends science, art, and strategy.

Shakespeare wrote The Tragedy of Julius Caesar inspired by Caesar’s own memoirs and the writings of Plutarch and Suetonius, crafting a narrative that goes beyond Roman history to address human dilemmas. The play, centered on Brutus rather than Caesar, explores conflicts between republic and empire, democracy and dictatorship, freedom and oppression. Caesar, a charismatic but ambitious leader, uses terror and oratory to consolidate power, while Brutus, driven by republican ideals, faces a moral dilemma in conspiring against him. Studies from the University of Oxford highlight that the play is a study of transformational versus autocratic leadership, showing how oratory—like Mark Antony’s speech at Caesar’s funeral—can alter the course of history. This ability to persuade is essential for modern leaders, who must inspire teams in times of crisis.

Curiosity Box: Did you know that Mark Antony’s speech in Julius Caesar is a classic example of rhetoric? His words, like “Friends, Romans, countrymen, lend me your ears!”, manipulate emotions and incite the crowd, showcasing the power of strategic oratory.

Leadership, according to Antônio Carlos dos Santos, can be understood through academic schools that identify personality traits, leadership styles, and situational contexts. In his book Leadership and Oratory in Shakespeare, Santos analyzes how Caesar represents autocratic leadership, while Brutus embodies authentic leadership guided by principles. Neuroscience supports this view: studies from Stanford University show that charismatic leaders, like Caesar, activate brain areas linked to emotion in followers, while servant leaders, like Brutus, foster trust. The Quasar K+ strategic planning methodology, created by Santos, helps apply these concepts. For instance, in a public university, Quasar K+ was used to strengthen faculty leadership by promoting oratory workshops based on scenes from Julius Caesar, where professors practiced persuasive speeches to engage students and colleagues.

Motivational Quote: “Words are an overwhelming force, the greatest power a leader can have.” – Antônio Carlos dos Santos. May this phrase inspire us to use oratory to transform lives!

The MAT (Mindset, Action, and Theater) methodology, also developed by Santos, combines mindset shifts with theatrical practices to train leaders. Inspired by Shakespeare, it encourages reflection on ethical dilemmas, like those faced by Brutus, through performances. In a MAT workshop, participants might enact Brutus’ monologue (“It must be by his death, and for my part, I know no personal cause to spurn at him”) to explore conflicts between duty and morality. Studies from the Federal University of Rio de Janeiro (UFRJ) show that theatrical practices enhance empathy and emotional intelligence, essential qualities for leaders. The book Strategic Communication: The Art of Speaking Well by Santos complements this approach, offering diction and breathing techniques inspired by Shakespearean actors who commanded the stage with their voices.

Inspiring Story: Like Brutus, Nelson Mandela faced ethical dilemmas while leading the fight against apartheid. His inspiring oratory, as in the “I Am Prepared to Die” speech, echoes Shakespeare’s ability to use words to mobilize crowds.

The ThM (Theater Movement) methodology, described in “555 Exercises, Games, and Workshops to Enhance Theatrical Writing” and “Total Theater””, focuses on creating narratives that connect body and emotion. In Julius Caesar, Mark Antony’s gestures during his speech amplify its impact, a technique taught by ThM. Leaders can use this approach to improve presentations, combining posture and intonation to captivate. The book Breathing, Voice, and Diction by Santos details exercises like “diaphragmatic breathing,” used by actors to project their voices, essential for leaders in meetings or lectures. Research from the University of São Paulo (USP) indicates that theatrical practice boosts self-confidence, helping leaders navigate high-pressure situations like negotiations or crises.

Practical Tip: Choose a line from Julius Caesar, such as “I come to bury Caesar, not to praise him,” and practice it in front of a mirror, adjusting tone and gestures. Record yourself and analyze how your voice conveys authority. This technique, inspired by ThM, strengthens oratory skills.

The Mané Beiçudo Puppet Theater (MBPT), another creation by Santos, uses puppets made from recycled materials to tell stories that engage communities. In a community leadership project, MBPT was used to stage dilemmas from Julius Caesar, such as Brutus’ betrayal, in public squares, sparking debates about ethics. According to studies from the Federal University of Minas Gerais (UFMG), puppet theater encourages civic participation, especially among young audiences. The book Moving Letters: The Art of Writing Well by Santos teaches how to craft impactful narratives, a skill leaders can use to write persuasive speeches or reports, inspired by the clarity of Shakespeare’s dialogues.

Curiosity Box: Theater and leadership – Performing roles, as in Julius Caesar, activates the prefrontal cortex, the brain area linked to ethical decision-making, according to neuroscience.

Ambition and greed, central themes in Julius Caesar, are explored in the fourth volume of Santos’ collection, Macbeth, by Shakespeare: Between Ambition and Greed. In Julius Caesar, Caesar’s ambition to become king leads to his death, while greed for power corrupts the conspirators. Santos, in Leadership and Oratory in Shakespeare, warns that leaders must balance ambition with ethics, a lesson reinforced by servant leadership. A practical example of Quasar K+ in a public university involved creating a strategic plan to enhance inclusion. Faculty leaders used theatrical dynamics to simulate debates between “Caesar” and “Brutus,” identifying barriers to diversity and proposing inclusive policies, resulting in a 20% increase in minority student retention.

Inspiring Story: Former PepsiCo CEO Indra Nooyi used storytelling techniques, inspired by theatrical narratives, to motivate teams. Her ability to “tell stories” echoes Mark Antony’s oratory, showing how words shape visions.

Shakespeare’s legacy for leadership transcends the stage. His plays, as analyzed in Santos’ collection, show that leading is more than commanding - it’s about inspiring, persuading, and acting with purpose. The sixth volume, Ethics & Governance in Light of Shakespeare, explores how The Merchant of Venice teaches about sustainability and the common good, complementing the lessons of Julius Caesar. Santos’ methodologies—Quasar K+, MAT, ThM, and MBPT - offer practical tools to apply these lessons, whether in universities, companies, or communities. Why not start today? Read a passage from Julius Caesar, practice a speech, or organize a theatrical dynamic with your team. As Shakespeare teaches us, “All the world’s a stage, and all the men and women merely players.”

Motivational Quote: “The true leader does not create followers but inspires others to become leaders.” – Antônio Carlos dos Santos. May this phrase motivate us to lead with impact!

Access the books by Antônio Carlos dos Santos on amazon.com or amazon.com.br

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